November 2009

Monthly Archive

Online Ecosystem: The Players

Online Ecosystem: The Players thumbnail A comprehensive list of the different players in the online advertising ecosystem, example companies and their roles.

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Why the Ad Retargeting Market Will Grow Over the Next 365 Days

Why the Ad Retargeting Market Will Grow Over the Next 365 Days thumbnail ZenithOptimedia, a unit of French advertising group Publicis  recently slashed their 2009 outlook and now predicts the global advertising market to decline 8.5% this year.  However, Ad Retargeting will grow.  But, why? The key is examining the indsutries who are going to be cutting

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